MARKET RESEARCH

Quantitative Online Surveys
Insights from a statistically significant target base

  • Wide range of methodologies & statistical applications
  • Acute attention to detail & quality control
  • Analysis & reporting that brings data to life
  • Advanced analytics include:
    • Perceptual brand mapping
    • Segmentation studies | Price modeling
    • Max-Diff analysis | Factor Analysis
    • Correspondent | Regression Analysis

Qualitative Customer Engagements
Interpreting the voice of the customer

  • In-depth interviews
  • On-site ethnographies
  • Focus groups
  • Store intercepts
  • Smart phone video
  • Eye tracking
  • Organizational mapping

DIGITAL MARKETING

  • Digital Marketing Strategy
  • Social Media Strategy
  • Marketing Campaign Activation
  • Logo | Package | Display | Signage Development
  • Microsite & Landing Page Development
  • Video Production

Product video – Vaughan Tools

Animated video – Nex Matrix

MORE OF WHAT WE DO